Celebrating the Mentors of the New River Valley
Join us for an evening of inspiration and community as we recognize the individuals who dedicate their lives to guiding the next generation. The WAYmaker Honors is more than just a dinner; it’s a fundraiser dedicated to supporting the SOOUL Foundation’s mission and celebrating the local heroes who “make a way” for others.
Event Details
- When: Thursday, May 7th, 2026
- Time: 6:30 PM
- Where: Salem Civic Center
- Attire: Semi-Formal / Business Professional
Featured Guests
Keynote Speaker
Tony Elliott
University of Virginia Head Football Coach
2025 ACC Coach of the Year
Coach Elliott brings a wealth of leadership experience and a heart for mentorship, fresh off his incredible 2025 season.
2026 WAYmaker Honorees
We are proud to recognize these four outstanding mentors for their impact on our community:
- Brad Lutz – Football Coach, William Byrd
- Richard Wilson – Girls Basketball Coach, William Fleming
- Doug Pitzer – Creator & Founder, Strokes of Genius
- Brad Collins – Teacher, Read Mountain
Tickets & Sponsorship
Support our mission by joining us for dinner. Space is limited, so reserve your spot early!
| Ticket Type | Price |
| Single Attendee – Buy Now | $40 |
| Full Table (8 People) – Buy Now | $400 |
How to Register
- Pay Online: Buy Single Attendee Tickets | Buy Full Table
- Note Your Request:
- Pay by Mail: Checks can be sent to:
- SOOUL Foundation
- P.O. Box 12411
- Roanoke, VA 24025
Sponsorship & Inquiries
Interested in becoming a sponsor or have questions about the event? Please reach out to our team:
- Joe Gaither: 540.759.1646
- Kendrick Gholston: 817.343.2124